Revenue tracking

Revenue tracking

You’re spending money on directing traffic to your website. And, once there, those visitors may often engage in a live chat session. WhosOn helps you join those dots.

 With our revenue tracking feature, you can calculate the ROI of your online spend and pull reports on the success of chat as a sales tool. Here’s how it works:

• WhosOn offers a tracking code to record visit cost and revenue

• This code has variables so you can set or extract accurate values for your ad click costs

• With the code in place, WhosOn will then monitor your visits from an ROI perspective

• Cost (from ad clicks) and revenue (based on checkout values) are recorded against each visitor in the WhosOn database

• You can then pull custom reports to identify campaign success and the role of chat in web sales

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