Setting Up An Alert
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Any number of separate Alerts can be created per site.

Enter the Name Of Alert – this can be any text.
Select the Icon that will be displayed in the WhosOn Client next to visitors of this type. You can also change the Back Color.
Click the Enabled to switch on the alert. You can disable an existing alert whilst still keeping it on file.
Paid For Listing
Enable this option if this Alert type is for a 'paid-for-listing'. For example, Google Adwords or Yahoo paid for clicks etc.
You can then enter a Visit Cost. This can either be a Fixed Value for each click or you can extract the cost for a querystring field.
Some paid-for-listing services (such as Yahoo) enable you to pass the click cost to your site via a querystring. Eg: http://www.mysite.com?source=yahoo&cost=1.2. You could enter the field 'cost' and extract the actual cost of the visit.
The cost will then be recorded against the visitor and also saved in the database. WhosOn keeps a record of total click costs per day.
If this option is enabled then WhosOn will raise an exception if the same IP address enters your site via the same Alert type more than 3 times.
Send Notice To Visitor If Click Fraud Detected
If this option is enabled then WhosOn will send a notice message to the visitor via the WhosOn Gateway. The notice will appear as a moving graphic on the visitor's browser. The default notice graphic is:

You can change this to any graphic of your choice via the Chat tab on the Site Properties in the WhosOn Server or Client.
The WhosOn Client also has the option of manually sending these notice messages to visitors whom you suspect of Click Fraud.