WhosOn Improves Website Visibility with Live Stats.
Tuesday 18 January 2011
Most organizations rely on Google analytics to deliver statistics about visitors to their websites, these vital statistics can take anywhere between 4 and 24 hours to be delivered. For most website owners or ecommerce operators this delay is simply not acceptable, with ever increasing consumer demands the need for real-time information is crucial for an online business to succeed.
Website owners using WhosOn are gaining significant competitive advantage, having the ability to view visitor stats and even engage website visitors in real-time is proving invaluable in converting more sales and generating online enquiries, whilst ensuring their website visitors journey is highly engaged.
The WhosOn application has been designed in such to match the look and feel of a standard Microsoft application, this is for ease of use from a user perspective, the ability to track multiple website domains, is invaluable for any business that has more than one website domain, providing users with a clear real-time view of visitors to each site.
Data captured by WhosOn is extensive each website visitor is assigned a unique user ID, a running total of visitor numbers, the DNS details of the visitor including company name (if the visitor has a fixed IP address), the page the visitor is actually on and you can even co-browse the current page. Further statistics include the number of page views, detailed timings of visitor activity, the type of browser and even the operating system of the visitors PC. Go beyond this high level overview and there is even more to the live website stats such as visitor location, keywords website visitors have used to find your site, the functionality to filter results based on your own criteria and more importantly the functionality to group your visitors into new, returning, customers or even spiders (metacrawlers), as an example, provides website owners with information they can react to instantly.
WhosOn constantly updates so as new visitors arrive at a site or even leave the site the visit detail automatically changes, more advanced features such as form capture and the ability for WhosOn to link with an organizations customer database enables a further level of granular information about the website visitor automatically populating further visit information against the particular website visitor such as email address, contact number and name.
All of the features outlined above can be found within the main user screen within WhosOn, the statistics go far beyond this, live reports which can be accessed via the WhosOn client or via the web provide even more detailed information. WhosOn contains in excess of 70 standard reports all of which can be exported and filtered.
Reports include:
Daily totals, visits, entry alerts, spiders, averages, minimums, maximums, returning visitors prospects, customers, referrers, keywords, top pages, page bounce rates, user reports, monthly summaries, live summaries, and more, are just some of the key reports within WhosOn.
WhosOn takes live website analytics and turns it on its head by also providing Live Chat enabling website owners to not only view visitor information but also interact with those visitors with Live Web Chat and the features don�t end there, for an overview and to identify it it will work for your website you can take a free trial or request a live demonstration from www.whoson.com